“公共关系”一词是英语Public Relations的中译,把Public Relations译为()更切合英文的原意。A、公众关系B、人群关系C、人际关系D、社会关系

题目

“公共关系”一词是英语Public Relations的中译,把Public Relations译为()更切合英文的原意。

  • A、公众关系
  • B、人群关系
  • C、人际关系
  • D、社会关系

相似考题
更多““公共关系”一词是英语Public Relations的中译,把”相关问题
  • 第1题:

    As a public relations officer, he is said ___________ some very influential people.

    A.to know
    B.to have been knowing
    C.to be knowing
    D.to have known

    答案:A
    解析:
    考查固定结构。“be said+不定式一般式”结构主要有两个用法:表示不定式所表示的动作尚未发生或即将要发生,如:They are said to leave soon.据说他们很快就要离开。有时不表示将来,而表示一般情况(尤其是当不定式表示状态而非动作时),例如本题A项的to know并不表示将来,而表示一般情况。句意为“他作为一名公关官员,据说认识一些很有影响力的人物”。B项结构是“be said+不定式完成进行式”,该结构强调不定式所表示的动作迄今为止已经持续了一段时间。C项结构是“be said+不定式进行式”。该结构表示不定式所表示的动作正在进行。D项结构是“be said+不定式完成式”,该结构表示不定式所表示的动作已经完成。动词know一般不用于进行时态,这里也并不强调动作的先后顺序,不用完成式,故正确答案是A。

  • 第2题:

    共用题干
    Public Relations
    Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
    Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51)of press releases or press conferences.Since public relations involves communications with stockholders,financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.
    Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advised
    The________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc.

    _________59
    A:produce
    B:connect
    C:involve
    D:provide

    答案:D
    解析:
    in the form of是固定搭配,意思是“以……形式”,符合句意。matter事情,问题;system 系统:direction方向。
    该句意思是:因为公关包含公司与股东、金融分析家、政府官员及其他非消费群体之间的联络,所以公关部从营销部中划分出去,作为一个直接对总部负责的行政部门或独立的咨询公司。place意思是“划分”,符合句意。approve赞成,同意;develop发展;change改变。
    结合上句意思,公关部从营销部划分出去,这种组织设置会使公关部门或公关顾问有可能与营销部门不相协调一致。因此,这是一种限制。limitation意思是“限制”,符合句意。 desire愿望;quality质量;feature特征。
    结合上句意思,该句意思是:这样就可能会导致沟通不合、彼此不合作的后果。 consequences意思是“结果,后果”,符合句意。images形象;methods方法;conclusions结论。
    influence on是惯用搭配,意思是“对……的影响”,符合句意。
    结合上句意思,该句意思是:通常情况下,公关部门对于树立公众形象的影响会少于构成公共形象集合体的其他有关因素的影响。that在这里指代influence。
    该句意思是:公关部进行的宣传也可以是新闻发布形式的。这种形式能为公司带来良好影响。favorable意思是“有利的,良好的”,符合句意。serious严肃的;negative负面的;unlikely不可能的。
    on the other hand是固定搭配,意思是“另一方面”,符合句意。
    结合上句意思,该句意思是:宣传不应该脱离营销部,因为它为正规广告宣传提供了一种辅助作用。provide意思是“提供”,符合句意。produce生产;connect联系;involve涉及。
    联系上下文,这里应该填一个表示递进的词,furthermore意思是“此外,而且”,符合句意。yet但是;otherwise否则;rather相当。
    result from是固定搭配,意思是“造成,因……发生”,符合句意。make from由……组成;tell from区别;keep from隐瞒,阻止。
    该句意思是:有些宣传来自于媒体的反应,即由于公司颇有争议甚至不十分明智地采取了或未采取某些行动而引起的媒体的负面反应。actions意思是“行动”,符合句意。activities 活动;performances表现;relations关系。
    该句意思是:我们想强调的一点是,如果公司认为有关公众形象的一切问题或机遇都可以由公关部门来处理好,那是在自欺欺人。point意思是“要点”,符合句意。tradition传统;contrast比较;nature自然,本质。
    take care of是固定搭配,意思是“负责,处理”,符合句意。take charge of掌管,接管,控告;take over接管;take note of注意到。
    该句意思是:其中有许多因素都与公司经营的方式有关,比如产品的质量、售后服务及顾客意见的处理,等等。firm意思是“公司”,符合句意。manager经理;public公众;department 部门。

  • 第3题:

    共用题干
    Public Relations
    Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
    Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51)of press releases or press conferences.Since public relations involves communications with stockholders,financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.
    Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advised
    The________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc.

    _________55
    A:in
    B:for
    C:on
    D:at

    答案:C
    解析:
    in the form of是固定搭配,意思是“以……形式”,符合句意。matter事情,问题;system 系统:direction方向。
    该句意思是:因为公关包含公司与股东、金融分析家、政府官员及其他非消费群体之间的联络,所以公关部从营销部中划分出去,作为一个直接对总部负责的行政部门或独立的咨询公司。place意思是“划分”,符合句意。approve赞成,同意;develop发展;change改变。
    结合上句意思,公关部从营销部划分出去,这种组织设置会使公关部门或公关顾问有可能与营销部门不相协调一致。因此,这是一种限制。limitation意思是“限制”,符合句意。 desire愿望;quality质量;feature特征。
    结合上句意思,该句意思是:这样就可能会导致沟通不合、彼此不合作的后果。 consequences意思是“结果,后果”,符合句意。images形象;methods方法;conclusions结论。
    influence on是惯用搭配,意思是“对……的影响”,符合句意。
    结合上句意思,该句意思是:通常情况下,公关部门对于树立公众形象的影响会少于构成公共形象集合体的其他有关因素的影响。that在这里指代influence。
    该句意思是:公关部进行的宣传也可以是新闻发布形式的。这种形式能为公司带来良好影响。favorable意思是“有利的,良好的”,符合句意。serious严肃的;negative负面的;unlikely不可能的。
    on the other hand是固定搭配,意思是“另一方面”,符合句意。
    结合上句意思,该句意思是:宣传不应该脱离营销部,因为它为正规广告宣传提供了一种辅助作用。provide意思是“提供”,符合句意。produce生产;connect联系;involve涉及。
    联系上下文,这里应该填一个表示递进的词,furthermore意思是“此外,而且”,符合句意。yet但是;otherwise否则;rather相当。
    result from是固定搭配,意思是“造成,因……发生”,符合句意。make from由……组成;tell from区别;keep from隐瞒,阻止。
    该句意思是:有些宣传来自于媒体的反应,即由于公司颇有争议甚至不十分明智地采取了或未采取某些行动而引起的媒体的负面反应。actions意思是“行动”,符合句意。activities 活动;performances表现;relations关系。
    该句意思是:我们想强调的一点是,如果公司认为有关公众形象的一切问题或机遇都可以由公关部门来处理好,那是在自欺欺人。point意思是“要点”,符合句意。tradition传统;contrast比较;nature自然,本质。
    take care of是固定搭配,意思是“负责,处理”,符合句意。take charge of掌管,接管,控告;take over接管;take note of注意到。
    该句意思是:其中有许多因素都与公司经营的方式有关,比如产品的质量、售后服务及顾客意见的处理,等等。firm意思是“公司”,符合句意。manager经理;public公众;department 部门。

  • 第4题:

    Send your questions to Mary Adams,() is the director of Public Relations,for a quick reply.

    Awho

    Bwhich

    Cwhom

    Dthat


    A

  • 第5题:

    “设计”一词源于英语Design,意思是通过()把计划表示出来。

    • A、点
    • B、线
    • C、面
    • D、符号

    正确答案:D

  • 第6题:

    大市场营销,即6P组合,是在4P组合上加上两个“P”,即()。

    • A、商品(Product)
    • B、政治力(Political power)
    • C、销售渠道(Place)
    • D、促销(Promotion)
    • E、公共关系(Public Relations)

    正确答案:B,E

  • 第7题:

    公共关系的英文是()

    • A、Public Relations
    • B、Public Relation
    • C、Publication Relations

    正确答案:A

  • 第8题:

    “公共关系”这个词是由英文()翻译过来的,简称“PR”。

    • A、 Public Relation
    • B、 Public Relations
    • C、 Public Relative
    • D、 Public Relational

    正确答案:B

  • 第9题:

    多选题
    4P组合的要素包括()。
    A

    商品(Product)

    B

    价格(Price)

    C

    销售渠道(Place)

    D

    促销(Promotion)

    E

    公共关系(Public Relations)


    正确答案: A,B
    解析: 暂无解析

  • 第10题:

    多选题
    大市场营销,即6P组合,是在4P组合上加上两个“P”,即()。
    A

    商品(Product)

    B

    政治力(Political power)

    C

    销售渠道(Place)

    D

    促销(Promotion)

    E

    公共关系(Public Relations)


    正确答案: C,B
    解析: 暂无解析

  • 第11题:

    单选题
    As a public relations officer, you should know your customers _____ detail.
    A

    in

    B

    on

    C

    for

    D

    to


    正确答案: A
    解析:
    本题考查与detail搭配的介词。句意:作为一名公关专员,你应详细地了解你的客户。in detail为固定搭配,意为“详细地”。故A项为正确答案。

  • 第12题:

    单选题
    Send your questions to Mary Adams,() is the director of Public Relations,for a quick reply.
    A

    who

    B

    which

    C

    whom

    D

    that


    正确答案: D
    解析: 暂无解析

  • 第13题:

    1986年,美国著名市场营销学家菲利浦?科特勒教授在原4P组合的基础上提出了6P营销策略,增加的两个P为(  )。

    A.权力(Power)、渠道(PlaCe)
    B.权力(Power)、公共关系(PubliC Relations)
    C.促销(Promotion)、权力(Power)
    D.渠道(PlaCe)、公共关系(PubliC Relations)


    答案:B
    解析:
    l960年,美国市场营销专家麦卡锡教授提出了著名的4P营销策略组合理论,将营销策略归纳为产品(ProduCt)、价格(PriCe)、促销(Promotion)、渠道(PlaCe)。1986年,美国著名市场营销学家菲利浦 科特勒教授在原4P组合的基础上提出了6P营销策略:增加两个P,即权力(Power)和公共关系(PubliC Relations)。

  • 第14题:

    共用题干
    Public Relations
    Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
    Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51)of press releases or press conferences.Since public relations involves communications with stockholders,financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.
    Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advised
    The________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc.

    _________62
    A:activities
    B:actions
    C:performances
    D:relations

    答案:B
    解析:
    in the form of是固定搭配,意思是“以……形式”,符合句意。matter事情,问题;system 系统:direction方向。
    该句意思是:因为公关包含公司与股东、金融分析家、政府官员及其他非消费群体之间的联络,所以公关部从营销部中划分出去,作为一个直接对总部负责的行政部门或独立的咨询公司。place意思是“划分”,符合句意。approve赞成,同意;develop发展;change改变。
    结合上句意思,公关部从营销部划分出去,这种组织设置会使公关部门或公关顾问有可能与营销部门不相协调一致。因此,这是一种限制。limitation意思是“限制”,符合句意。 desire愿望;quality质量;feature特征。
    结合上句意思,该句意思是:这样就可能会导致沟通不合、彼此不合作的后果。 consequences意思是“结果,后果”,符合句意。images形象;methods方法;conclusions结论。
    influence on是惯用搭配,意思是“对……的影响”,符合句意。
    结合上句意思,该句意思是:通常情况下,公关部门对于树立公众形象的影响会少于构成公共形象集合体的其他有关因素的影响。that在这里指代influence。
    该句意思是:公关部进行的宣传也可以是新闻发布形式的。这种形式能为公司带来良好影响。favorable意思是“有利的,良好的”,符合句意。serious严肃的;negative负面的;unlikely不可能的。
    on the other hand是固定搭配,意思是“另一方面”,符合句意。
    结合上句意思,该句意思是:宣传不应该脱离营销部,因为它为正规广告宣传提供了一种辅助作用。provide意思是“提供”,符合句意。produce生产;connect联系;involve涉及。
    联系上下文,这里应该填一个表示递进的词,furthermore意思是“此外,而且”,符合句意。yet但是;otherwise否则;rather相当。
    result from是固定搭配,意思是“造成,因……发生”,符合句意。make from由……组成;tell from区别;keep from隐瞒,阻止。
    该句意思是:有些宣传来自于媒体的反应,即由于公司颇有争议甚至不十分明智地采取了或未采取某些行动而引起的媒体的负面反应。actions意思是“行动”,符合句意。activities 活动;performances表现;relations关系。
    该句意思是:我们想强调的一点是,如果公司认为有关公众形象的一切问题或机遇都可以由公关部门来处理好,那是在自欺欺人。point意思是“要点”,符合句意。tradition传统;contrast比较;nature自然,本质。
    take care of是固定搭配,意思是“负责,处理”,符合句意。take charge of掌管,接管,控告;take over接管;take note of注意到。
    该句意思是:其中有许多因素都与公司经营的方式有关,比如产品的质量、售后服务及顾客意见的处理,等等。firm意思是“公司”,符合句意。manager经理;public公众;department 部门。

  • 第15题:

    共用题干
    Public Relations
    Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
    Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51)of press releases or press conferences.Since public relations involves communications with stockholders,financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.
    Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advised
    The________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc.

    _________65
    A:manager
    B:public
    C:department
    D:fir

    答案:D
    解析:
    in the form of是固定搭配,意思是“以……形式”,符合句意。matter事情,问题;system 系统:direction方向。
    该句意思是:因为公关包含公司与股东、金融分析家、政府官员及其他非消费群体之间的联络,所以公关部从营销部中划分出去,作为一个直接对总部负责的行政部门或独立的咨询公司。place意思是“划分”,符合句意。approve赞成,同意;develop发展;change改变。
    结合上句意思,公关部从营销部划分出去,这种组织设置会使公关部门或公关顾问有可能与营销部门不相协调一致。因此,这是一种限制。limitation意思是“限制”,符合句意。 desire愿望;quality质量;feature特征。
    结合上句意思,该句意思是:这样就可能会导致沟通不合、彼此不合作的后果。 consequences意思是“结果,后果”,符合句意。images形象;methods方法;conclusions结论。
    influence on是惯用搭配,意思是“对……的影响”,符合句意。
    结合上句意思,该句意思是:通常情况下,公关部门对于树立公众形象的影响会少于构成公共形象集合体的其他有关因素的影响。that在这里指代influence。
    该句意思是:公关部进行的宣传也可以是新闻发布形式的。这种形式能为公司带来良好影响。favorable意思是“有利的,良好的”,符合句意。serious严肃的;negative负面的;unlikely不可能的。
    on the other hand是固定搭配,意思是“另一方面”,符合句意。
    结合上句意思,该句意思是:宣传不应该脱离营销部,因为它为正规广告宣传提供了一种辅助作用。provide意思是“提供”,符合句意。produce生产;connect联系;involve涉及。
    联系上下文,这里应该填一个表示递进的词,furthermore意思是“此外,而且”,符合句意。yet但是;otherwise否则;rather相当。
    result from是固定搭配,意思是“造成,因……发生”,符合句意。make from由……组成;tell from区别;keep from隐瞒,阻止。
    该句意思是:有些宣传来自于媒体的反应,即由于公司颇有争议甚至不十分明智地采取了或未采取某些行动而引起的媒体的负面反应。actions意思是“行动”,符合句意。activities 活动;performances表现;relations关系。
    该句意思是:我们想强调的一点是,如果公司认为有关公众形象的一切问题或机遇都可以由公关部门来处理好,那是在自欺欺人。point意思是“要点”,符合句意。tradition传统;contrast比较;nature自然,本质。
    take care of是固定搭配,意思是“负责,处理”,符合句意。take charge of掌管,接管,控告;take over接管;take note of注意到。
    该句意思是:其中有许多因素都与公司经营的方式有关,比如产品的质量、售后服务及顾客意见的处理,等等。firm意思是“公司”,符合句意。manager经理;public公众;department 部门。

  • 第16题:

    公共关系的英文拼写是()。

    • A、Public Relations
    • B、Public Relation
    • C、Publications Relations
    • D、Publications Relation

    正确答案:A

  • 第17题:

    公共关系的英文是()。

    • A、public relations         
    • B、public relation
    • C、publication relations 
    • D、publication relation

    正确答案:A

  • 第18题:

    4P组合的要素包括()。

    • A、商品(Product)
    • B、价格(Price)
    • C、销售渠道(Place)
    • D、促销(Promotion)
    • E、公共关系(Public Relations)

    正确答案:A,B,C,D

  • 第19题:

    “公共关系”一词是英语“()”的中文译称,简称“PR”。


    正确答案:public relation

  • 第20题:

    公共关系的英文是()。

    • A、Public Relations
    • B、Public Relation
    • C、Publication Relations
    • D、Publication Relation

    正确答案:A

  • 第21题:

    单选题
    “设计”一词源于英语Design,意思是通过()把计划表示出来。
    A

    B

    线

    C

    D

    符号


    正确答案: C
    解析: 暂无解析

  • 第22题:

    单选题
    This guide is intended to help people to ______ .
    A

    cope with an economic crisis

    B

    start a new small business

    C

    raise funds for a new firm

    D

    build up public relations


    正确答案: C
    解析:
    考点:细节题。从题干信号词guide定位至首段,文中提到了guide的作用就是providing all the information you need to start your business on a healthy, solid basis, 即“为你在健康牢固的基础上建立公司提供所有的信息”,所以正确选项是B。A项、C项和D项在文中都属于无中生有,文中没有提及。

  • 第23题:

    单选题
    公共关系的英文是()。
    A

    public relations         

    B

    public relation

    C

    publication relations 

    D

    publication relation


    正确答案: A
    解析: 暂无解析